Selling Medical Equipment To Hospitals

Medical equipment is highly complex is always changing and hospitals may only buy certain types of expensive equipment such as mris or linear accelerators once every 5 7 or even 10 years.

Selling medical equipment to hospitals. If you are amassing critical medical equipment for the purpose of selling it at exorbitant prices you can expect a knock at your door attorney general william barr said in a press release. Tips for selling to hospitals and aligning with medical sales representatives with experience and relationships in the hospital buying process. If you successfully sell to an idn your device will be implemented throughout its entire network of facilities which could include ambulatory surgery centers skilled nursing facilities. Over the years selling for most industries has changed relatively little compared to how selling to hospitals and healthcare organizations has changed.

Selling to hospitals is important especially if you re in the medical sales field. As with other types of sales it was the job of the rep to woo and win over the doctors. In selling to c suite executives in the healthcare industry it s important that you re calling on the relevant executive for your sales opportunity. Selling medical devices to idns can be more complicated than selling to a single care facility but the outcome may include greater financial benefits.

It s no secret that in every hospital fierce competition for scarce dollars exists between departments to buy new capital equipment that increases efficiency and improves patient care. Your guide to selling new medical equipment to value analysis committees. Ask any professional salesperson with 15 20 years. Online auction houses have often made healthcare headlines usually for stolen hospital equipment being sold on ebay.

In the past sales reps who wanted to pitch a new medical device or piece of medical equipment to a hospital or other medical provider usually approached the doctors at the practice. In many areas they are among the top buyers for large.